Freelance Content Writer and Content Marketer for Hire
There is more than one way to promote your business, but the best way to reach your target audience is with content marketing. I could show you content marketing statistics from Hubspot, SearchEngineJournal and our buddy Neil all day, but the hard truth is that you can’t run a marketing campaign with out a content writer.
Simplify The Content Writing Experience
If you ask me, the online marketing experience is overly complicated. Just search the term “digital marketing” on Google to see what I mean. Your search will reveal billions of blog articles telling you how to market your business online.
Sure, most of them are loaded with great marketing advice. This one about the hidden benefits of content marketing is pretty great. So is this article on how to hire freelancers who make your content better.
Unfortunately, few of these articles make the connection between content writing, SEO, and sound digital marketing strategy. The reality is that you need all three to successfully market your business to your target audience.
The Right Content Writer Makes All the Difference
It doesn’t matter what you sell. Every marketing strategy relies on content. That’s what marketing is, the creation and distribution of content designed to sell your service to your target audience.
Without content there is nothing to put on a billboard; no script for the commercial; nothing for an SEO to optimize, and definitely no way to speak to your customer base. Dive a little deeper and you realize that none of the marketing material we consume on a daily basis would exist without a content writer to create it.
That’s what I do. I create content for brands (and the digital marketing agencies that promote those brands) to use in the promotion of their business. Follow the links below to explore my content writing services in greater detail.
How to Find the Best Content Writer for Your Brand
Like any service, there are thousands of different content writers and marketing agencies offering pretty much the same thing. The only difference between them is the quality of the content they offer, and how much you’re going to pay for it.
Sure, you can outsource content marketing to a content farm, but they are unlikely to produce content worthy of your brand name. I know I sound harsh, but your customers can tell when something is written by a professional. Google even has Quality Rater Guidelines for what it considers low quality pages,
“Low quality pages may have been intended to serve a beneficial purpose. However, Low quality pages do not achieve their purpose well because they are lacking in an important dimension, such as having an unsatisfying amount of MC (main content), or because the creator of the MC lacks expertise for the purpose of the page.”
That’s why you need to pay the extra dollar for quality content, preferably written by a native-english speaker with actual digital marketing experience. Don’t worry. You don’t have to pay a fortune for agency-quality content, either. You just have to hire the right writer.
Otherworld Content: The Perfect Fit for Your Brand
Whether you’re a business building your brand, or a mid-size agency looking to outsource your content to-do list, I have the content writing skills, agency experience and the bandwidth to expand and improve your content marketing efforts.
Contact me to get started today.